On September 3, the 12th China Real Estate and Pan-Home Furnishing Industry Cross-border Summit and "New Opportunities·Big Brands" was held under the guidance of the China Building Decoration Association, the Material Application Branch of the China Building Decoration Association, and the China Ceramics Network. The 2022 "Top Ten Brands of Building and Sanitary Ceramics" award ceremony was held grandly at the Qiaoshan Cultural Center in Foshan. Liu Yuan, deputy secretary-general of the China Building Decoration Association, Liang Hongyu, secretary-general of the Material Application Branch of the China Building Decoration Association, visiting professor of Jingdezhen University and China Ceramics Ouyang Tiansheng, Chairman of NetEase, Jin Cuodao, the proposer of explosive strategy theory and founder of Explosive Strategy Research Center, Hou Dingwen, a practical marketing leader in China's home building materials industry and founder/chairman of Guangzhou Jianzhong, and Zheng Zhe, chief editor of NetEase Home News Center A number of leading guests, representatives of various ceramic brands, dealers, and representatives of media units such as NetEase Home, Sina Home, Tencent Home, Taocheng News, and Ceramic Information attended the event.
The event also held the 2022 "Top Ten Brands of Building and Sanitary Ceramics" award ceremony. More than thirty ceramic tile brands that won the honors of "Top Ten Brands of Ceramics", "Top Ten Brands of Tiles" and "Top Ten Brands of Ceramic City" were Awarded and commended by the organizing committee. With its strong brand strength and terminal reputation, Asia Ceramics successfully won two major awards in this list: "Top Ten Brands of Ceramic Tiles" and "Top Ten Brands of Functional Tiles".
The "Top Ten Brands of Building and Sanitary Ceramics" was founded by China Ceramics Network and has been held for 12 consecutive years. It is known as the "Hundred Flowers Award in the Ceramics Industry". This selection activity uses scientific and fair selection rules to comprehensively evaluate the brand's influence, productivity, product strength, originality, design, content, operation, innovation and other dimensions. After 27 days of fierce competition in the preliminary evaluation (online voting) and final evaluation (online voting + expert review), Asia successfully won two awards, demonstrating its brand awareness and terminal appeal.
Since the establishment of the brand in 1973, Asia has always adhered to the original intention of the brand of "focusing on professionalism" and "creating a positive impact on human settlements".With the brand mission of "all the good things in life," we use all categories and all channels as a layout to enhance the brand's comprehensive strength. Focusing on the strategic guideline of the national dual-carbon policy, in 2022, Asia will take advantage of the situation and propose to transform from traditional ceramic enterprises to new ceramic enterprises. New Materials’ strategic transformation
Adhering to the spirit of ingenuity and the concept of environmental protection, Asia has created seven major residential health product systems in line with diverse markets with the value proposition of "Scientific Habitat·Healthy Life", which has unleashed consumer demand and gained recognition from the industry and consumers. unanimously praised by readers. In 2022, Asia will continue to take protecting the new green life as its own responsibility, and will grandly release the annual new products Asia Anti-Slip+, Healthy Porcelain Wall Panels and Graphene Warming Porcelain System.
Asia Anti-Slip+ series launches 3 major professional anti-skid systems, a full-scenario anti-skid solution. It is not afraid of all kinds of wet and slippery risks, and is truly more slip-resistant when exposed to water or oil, protecting consumers' every step, and protecting consumers' safe operations and safe travel. In addition, Asia has also innovatively proposed a zoned and graded full-scenario anti-skid solution, providing a more scientific guide for the selection and application of anti-skid products, fully meeting the anti-skid problems in residential spaces and public places, and protecting every step of safe life.
It is worth mentioning that Asia also took the lead in drafting the "Anti-Slip Bricks" group standard (T/HTX 001-2022) with the Hubei Ceramic Industry Association and the Hubei Institute of Standardization and Quality. This group standard was released this year It officially passed the review in May. According to the opinions of the jury, the group standard complies with relevant national laws, regulations and policy guidance, the content and format comply with the requirements of GB/T 1.1-2020, and stipulates the requirements for 16 performance indicators such as the anti-skid properties of anti-skid brick products, which is important for improving product quality. Quality and promoting industry development are of great significance.
The healthy porcelain wall panel series is energy-saving and low-carbon, environmentally friendly, easy to clean, mildew-proof and bacteriostatic, bringing a new choice of wall materials. Construction logistics improves efficiency and reduces costs, low-carbon production saves energy and reduces emissions, and truly implements the dual ecological standards of health + environmental protection. The graphene heating porcelain system heats quickly, has no wind, no light and no noise. In addition to providing a more efficient and healthier heating experience, it can also be intelligently controlled by zone, and the cost of use is lower than that of traditional heating systems.
In addition, Asia vigorously promotes the transformation from "product delivery" to "space delivery" and continues to create green and sustainable space surface decorationMaterials, deeply integrate intelligent manufacturing with low-carbon green, strive to promote the construction of material standardization, and make greater contributions to the intelligent and green development of the industry.
