Time is the axis, space is the plane
Inheriting oriental aesthetics and integrating into home furnishing trends
12.3-12.6, 2020 Guangzhou Design Week, 2D08
Mona Lisa takes you into the time tunnel
Exploring the "Home·Twelve Hours"
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The above is the theme of Mona Lisa Tile's participation in Guangzhou Design Week, as well as a brief information description. It has a hint of poetry and can't help but remind people of the hard-core Chinese drama "The Twelve Hours of Chang'an" Datang, a beautiful world. In fact, the "twelve hours" is an ancient way of telling time. In ancient times, humans divided the day and night into twelve hours according to the laws of nature (Zi, Chou, Yin, Mao, Chen, Si, Wu, Wei, Shen, You, Xu, Hai), and human beings' work and rest patterns began to develop according to these "twelve hours". As the time of the "Twelve Hours" changes, there is also the beauty of life in different hours.
Mona Lisa Tile "Home·Twelve Hours" Booth
One moment has its own interest
The twelve hours of endless life
It is nature that guides us
Move according to the weather, and act in harmony with the earth
Only in this way can we integrate into nature,
Harmonize yin and yang to live every moment well.
——
This beauty, perhaps, is the connotation that the theme of the exhibition hall of Mona Lisa Tiles wants to express: the beauty of home life, in the twelve hours, in the living space created by Mona Lisa Tiles. Especially in the post-epidemic era, the home environment has also changed accordingly. So, how do Mona Lisa tiles interpret performance? What does the Mona Lisa tile "Home·Twelve Hours" look like? With questions, Zhongtaojun interviewed Yang Xiaolin, Planning Director of Mona Lisa Group.
Yang Xiaolin, Planning Director of Mona Lisa Group
01What kind of design is a good design?
(Can be passed down, can withstand scrutiny, export culture)
Yang Xiaolin: Design is a process, and it is also a purpose. It requires many things to present, but truly good design can be passed on forever, and only classics can be passed on. Therefore, when we were planning this booth, we found the theme of "Twelve Hours". First of all, it should express that the products or design concepts of Mona Lisa Tiles can meet the needs of designers at any time; secondly, it should express Second, return to thinking about the needs of consumers' home living environment. This is the reason why Mona Lisa tile products have been recognized for many years. That is, from the beginning of product design and production, Mona Lisa tiles have focused on how to Consider the needs of designers and users, rather than just rigidly creating a ceramic tile application space for display scenes. In fact, it is also a reflection on the purpose of space design following the footsteps of designers. What kind of value space can the space we create bring to consumers' home living environment. Products are easily replaced, but products rich in culture can withstand scrutiny.
For example, Mona Lisa Tiles provided full-case designs for 4 subway lines in Chengdu. These four subway lines each have different place names. We will design them according to different themes of the station halls, and make corresponding original products from elements to concepts, so that the subway station is not just a public transportation space, but It is a carrier of local and regional culture. In this way, foreign passengers will feel the profound culture of Chengdu when they take the subway in Chengdu. And the display of this culture is not just a display, it is also interactive, expressing the openness and inclusiveness of the city.
A corner of the Chinese garden, with translucent rock slabs reflecting the warm tones and unique charm< /span>
02How to understand the concept of "rebirth and future"?
(Tiles that are forever imprinted with time)
Yang Xiaolin:At this exhibition, everyone paid attention to the concept of "rebirth and the future".These keywords, then what can be reborn and what can reach the future? Only time can do that. Because any material may become a thing of the past due to changes in time, and human life is also composed of time, and ceramics become an element that constructs space. It actually coexists with time. It is quite an eternal substance. As an inorganic The material may not change even if it has been buried underground for five thousand years. It can even be said that it is a witness to the changes of time.
When ceramic tiles are used in modern architectural decoration, it needs more design application by designers to realize its value. For brands in the ceramic tile industry, different designers have different cognitions and views on different brands. Mona Lisa Ceramics wants to present the inspiration needs of designers, the vitality of ceramic tile products, and the We have carefully thought about the tension after the application of ceramic tiles and the understanding of users' life attitude, and are also making some attempts. This is also one of the reasons why our participation in Guangzhou Design Week is different every year. It is not a unique approach, but a planned display based on thinking about user needs.
3.6mm ceramic large plates and connected ceramic large plates show the national style artistic conception
03What do you think of the slate wave at Design Week?
(No comparison, only self-breakthrough)
Yang Xiaolin: As we all know, Mona Lisa tiles are the earliest products in the entire Chinese ceramic industry. At this booth, we also displayed the latest high-tech products - — Translucent slate and polished slate. You must know that the polishing technology of ultra-thin slate is a world-class scientific and technological problem. Currently, only Mona Lisa tiles can achieve it in China. Well, translucent slate is also a newly launched product in June this year, because its physical properties may not be widely used. Our display is to allow designers, dealers, and consumers who come to the exhibition to perceive the light. Na Lisa Ceramics has the awareness of continuous scientific and technological innovation, and at the same time, it also feels that the Mona Lisa Ceramics brand participates in the exhibition with an attitude.
Many peers displayed slate products at Guangzhou Design Week this year, which should be a normal phenomenon in the industry. Mona Lisa Ceramics mainly focused on slate products when we participated in the Guangzhou Design Week last year. We will not compare with our peers, but focus more on our own breakthroughs, and we will have our own products when displaying. features. In addition, the Mona Lisa tiles are not displayed for product display., because of the precipitation of Mona Lisa tiles in products, I believe that the choice of market users has affirmed us, so at Guangzhou Design Week, we hope that through such a display, we can establish a spiritual connection with young designers. Communication, this is also the content and method that designers want to understand - the design concept of the space and the culture of the brand.
Different designs and colors of products correspond to each hour in the "Twelve Hours"< /span>
From the tranquility of the mountains and forests, in the turbulence of the earth's crust
Tell the story of all things...
One scene at a time is so beautiful.
——
2020 is the third year that Mona Lisa Ceramics has participated in Guangzhou Design Week. Yang Xiaolin finally explained the display of space products: The booth space inherits the concept of "according to the weather and the time, and the location is favorable". It uses materials such as ceramic large boards and light-transmitting boards with rich colors to combine product design with the time heritage, and its appearance , feel its meaning, and let visitors find the correct way to open exquisite home life. Zhongtaojun believes that this is a way for Mona Lisa tiles to restore the beauty of ceramic art using the language of Eastern wisdom.
On December 5th and 6th, let us continue to Guangzhou Design Week Hall 2, 2D08, and walk into the tunnel of time with Mona Lisa tiles to find the true meaning of home life.
（文/咿雅）
